United States

Senior Director, Product

Are you a B2B Adtech or Martech Product leader who has innovative ideas to improve customer experience? Are you experienced in leading a product team which has successfully delivered solutions to competitively address the market’s most pressing needs?

We are looking for someone to spearhead our small product team--to identify needs and opportunities and to lead the development of digital products and solutions that will expand our client stickiness and top-line growth. You must have a customer-first mindset, an expert in the advertising media industry and are eager to be a huge impact player as a hands-on contributor.

Position Responsibilities and Essential Duties (other duties may be assigned)

  • Identify market opportunities and craft a product vision (short to long term) and convert that into a concrete strategy and communicate to stakeholders
  • Assess, vet, and analyze company’s product needs and positioning, the competitive landscape, and lead the team in identifying the right suite of products that are the most impactful to advance our business model
  • Lead product business planning and instill product management best practices--define, architect, conceptualize product objectives, critical success factors, timelines, pricing, positioning, action items, matrix of performance
  • Determine the best option (holistic digital product roadmap through the full product lifecycle) for the delivery of each new market offering: buy, build, partner
  • Become an expert on our markets and segments, and the other products and companies in the marketplace
  • Pro-actively search for and integrate third-party tech within digital advertising (social, search, programmatic) and Martech for tech that we can integrate and use to support and expand our services
  • Ensure Affinity Express has the best portfolio of market offerings amongst its competitors and additionally ensure that solution excellence is clearly communicated and received within the market
  • Partner with operations to define the best onboarding and support process including all aspects of delivery

Education / Experience

  • Bachelor’s Degree (MBA is a plus) and expertise in customer relations, project and program management
  • 7+ years of experience in leading product teams in driving product definition and development 
  • Proven results in creating top-line growth and stickiness for clients
  • Proven experience in creating and building tech-enabled services using third-party tech
  • Familiar with business models across the sectors in which Affinity Express operates (e.g., small and medium-business focused media, retail, marketing services, advertising companies)
  • Proven success in expanding and launching new services and how they would be executed operationally
  • Able to prioritize and balance among many competing alternatives and customer expectations
  • Must be detail-oriented and analytical, problem solving, and data driven
  • Must be able to mentor others in the translation of ideas into measurable results
  • Willing to roll up your sleeves to help us accomplish what we need to as a team and as a company
  • Highly motivated, able to recalibrate quickly according to changing requirements
  • Strong interpersonal skills and team leadership experience. Must be able to lead a group that is global and ensure the group delivers on projects as committed
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    Accepted file types: doc, docx, pdf.
    Maximum size 10MB