About Us
Built on Insights.
Executed Through Intelligent Marketing.
Where creativity meets performance, designed for real, measurable results at enterprise scale.
Intelligent marketing built for modern business.
Modern marketing demands more than great ideas, it requires data-driven creativity, intelligent automation, and scalable execution working in concert. AffinityX exists at exactly that intersection. With 1,200+ employees across the US, India, Philippines, and Serbia, we help 2 million businesses annually, transforming marketing from a cost center into a measurable growth engine. Across creative production, digital marketing, promotional products, publishing, and beyond, our numbers reflect the trust clients place in us every day.
Employees
worldwide
Orders
processed annually
Digital
campaigns managed
Custom
creatives delivered
AI solutions
built & integrated
Quality SLA
achieved
Businesses
empowered annually
Years in
the industry
OUR PHILOSOPHY
Human expertise meets intelligent technology.
Marketing today is constantly evolving. Businesses need more than disconnected vendors or standalone tools. They need a connected ecosystem that brings strategy, execution, operations, and performance together.
At AffinityX, we combine experienced marketing experts with embedded AI, intelligent workflows, and scalable operational systems designed to simplify complexity and improve business outcomes.
AI isn’t treated as a feature layered onto the process; it’s integrated directly into how work gets done.
OUR VALUES
Excellence
We aim for awesome in everything we do, passionate about efficiency and continuous improvement.
Leadership
We exceed expectations for our teams and clients alike, leading by example at every level.
Innovation
We harness creativity, dynamism, and intelligent thinking to help clients stay ahead of what’s next.
Teamwork
We collaborate openly across geographies, disciplines, and time zones built on trust, transparency, and partnership.
Ethics
We uphold the highest standards of ethics and integrity in every relationship, every project, and every decision.
WHAT WE DO &
HOW WE DO IT
AI isn’t a feature at AffinityX, it’s how the
work gets done.
AffinityX embeds it directly into planning, activation, execution, and optimization workflows, reducing manual effort, accelerating delivery, and improving decision accuracy at every stage.
Instead of disconnected tools and handoffs, our ecosystem connects strategy to execution in real time, enabling campaigns, creative operations, and intelligent marketing workflows to move faster, optimize continuously, and scale more efficiently.
WHAT THIS LOOKS
LIKE IN PRACTICE
Measurable impact
at enterprise scale.

99.9% Quality SLA
Maintained across large-scale, high-volume publishing and marketing operations requiring precision, consistency, and operational reliability.

90% Faster Delivery
Operational workflows streamlined through intelligent automation dramatically reducing turnaround times while maintaining quality.

50%+ Efficiency Gain
Enterprise teams are enabled to spend less time managing operations and more time focused on growth, strategy, and performance.
OUR STORY
Over 30 years of creative and marketing excellence.
What began as a focused creative services business in Chicago has evolved into a global intelligent marketing platform trusted by millions of businesses worldwide.
1993
Founded in Chicago
Built on one idea scale creative excellence without losing craft. People first, always.
2000
Going Global
Offshore delivery teams launched, enabling scalable 24/7 production support across the US and beyond.
2010s
Scale Across Every Channel
Expansion across India, the Philippines, and Serbia. Delivering millions of projects annually across digital, print, video, publishing, and social.
2020s
The Intelligent Platform Era
AI woven into every function: planning, creative, order processing, and analytics.
Today
Simpler. Smarter. Together.
1,200+ people. 2M businesses supported annually. 10 AI solutions. One connected ecosystem for intelligent marketing execution at scale.
GLOBAL FOOTPRINT
Global presence.
Fast response.
With 1,200+ employees across North America, Europe, and Asia, AffinityX is globally positioned to support your business, wherever you are, whenever you need us.
United States
Headquarters
- Consulting & Sales
- Account Management
- Research & Development
- Copywriting
- Marketing Consultants
Serbia
Europe Hub
- Software Development
- Digital Operations
India
Asia Hub
- Creative Studio
- QA / Validation
- Research & Development
- Account Management
- Ad Operations / Programmatic
Philippines
Asia Pacific Hub
- Creative Studio
- QA / Validation
- Research & Development
- Account Management
- Ad Operations / Programmatic
- Copywriting
- Marketing Consultants
LEADERSHIP
The
people
who drive
AffinityX
forward.
Our leadership team brings decades of experience in media, ad-tech, operations, and human capital united by a passion for results and a commitment to our people.
"Helping customers tackle efficiency and growth challenges, and finding win/win solutions."
David McTarnaghan
CHIEF EXECUTIVE OFFICER
"Leveraging data and analytics to achieve strategic goals and enhance our clients' success."
Amir Naderi
CHIEF FINANCIAL OFFICER
"Building high-performing teams that drive customer delight, innovation, and enriched value for our clients."
Valerian D'Souza
SVP, OPERATIONS
"Operational excellence isn't a department — it's a mindset we bring to every client relationship."
Patrick Mullen
SVP, DIGITAL OPERATIONS
"Great work doesn't happen by accident — it happens when clear direction, accountability, and disciplined execution turn strategy into results."
Sarah Buckley
VICE PRESIDENT, GLOBAL PROGRAMS & PROFESSIONAL SERVICES
Want to know more
about AffinityX?
We’d love to connect, whether you’re exploring a partnership, a career, or just want to learn more.