AffinityX partners with DrivenIQ to take audience targeting to the next level
AffinityX Audience Insights Enables Segmentation of Audiences Across All Media — Even Walled Gardens Today AffinityX, the global leader in results-driven marketing and advertising solutions, announced its partnership with consumer identity management company DrivenIQ. “DrivenIQ’s Audience Management Platform and identity graph are key differentiators for our go-to-market offering. This technology enables AffinityX Audience Insights, our […]
AffinityX partners with MindStudio to enable millions of SMBs with AI business applications
Media Companies and Agencies Will Be Able To Implement Custom AI Solutions For SMBs Starting May 2024 According to a recent Visa survey, “Accelerating the growth of small businesses,” SMBs are excited to leverage AI for all types of needs—with 84% of SMBs believing AI will benefit their business. It also points to a need for […]
Revitalizing IDEA Titan®: Unveiling the enhanced user experience with React.js
At AffinityX, our dedicated technology development team has been hard at work over the past year, focused on migrating our IDEA Titan® platform onto the React.js – or “React” framework. But what exactly is React, and why did we choose it? React is a code library renowned for its ability to build user interfaces based […]
Video offers SMBs opportunity outside of social
Facebook and Twitter are immensely popular with SMBs. In September, eMarketer published findings that they were the two most popular marketing channels for SMBs, with 80% of respondents to a survey saying they used Facebook and 51% using Twitter. The same poll found that the use of newspapers (17%) and television (10%) is flagging among SMBs. Meanwhile, […]
Affinity Express
Affinity Express Rebrands As AffinityX To Help Multiply Revenues For Companies That Serve SMB Marketing Needs Provides Local Media, Cable, Retail And Marketing Services Companies With Custom Solutions To Tap Into Fast Growing SMB Marketing Category. Affinity Express, the leading white label creative and marketing services provider for companies that serve small and medium businesses […]
